DirectionsBuilding Better Leaders-Management Programs

We believe in building effective leaders and great managers one at a time.

Building Better Leaders Management workshops and programs are designed to provide practical, real-world guidance and immediately usable ideas and approaches for the tough issues of leading, managing and driving results.

Programs:

  • Creating and Sustaining an Effective Strategy & Execution Culture
  • High Performance Trade Show Marketing Practices

All programs include pre-work (reading and assessment) and in-session Action Planning for the next 180 days.  Optional group or individual mentoring services are available for all programs.

Delivery and Duration:

Workshops are available in half-day, single or two-day events or split into multiple-sessions and delivered over an extended period of time.

Learn more:

Contact Art Petty via e-mail or at 847.612.8420 to discuss your needs and to review the fee structure.

Program Details:

*Creating and Sustaining an Effective Strategy & Execution Culture

This workshop and the supporting materials are designed to help you realize a proven and practical approach to gaining value from strategic planning activities.  Emphasis is placed on creating a sustainable program, building around the Voice of the Customer and avoiding the pitfalls and execution gaps that often detract from the value of strategic planning programs.  E-mail Art for More Information!

  • In-person and distance coaching and consulting services available for this program.

*High Performance Trade Show Marketing Practices

With marketing budgets under intense pressure and even more intense scrutiny, everyone from the CMO to the Event Manager (and the CEO and CFO!) are concerned about maximizing the effectiveness with this long-standing and large budget tactic.  This workshop introduces tools to implement a rigorous event selection process and to ensure cross functional collaboration both in planning and on the floor.  And since the trade show battle is won on the floor, the program provides detailed guidance for optimizing floor performance through booth leadership, message-mapping, careful lead qualification, customer involvement and even social networking involvement. E-mail Art for More Information!

  • In-person and distance coaching and consulting services available for this program.

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